Publishing workflows that actually work
Content creators need time to focus and review. With localized tools for international teams, well-designed workflows, and great asset management, TYPO3 makes hard tasks much easier.
Whether your content team is just you or hundreds of people, you need tools to take content from draft to professional quality. TYPO3 supports editors in their daily activities and includes clearcut interfaces for writing, editing, previewing, scheduling when content goes on and offline, and reusing templates and content models. Less time spent managing assets and re-creating content means more time to dazzle.
Stressed by compliance dictates, confusing editor interfaces, or review hold-ups? You need a CMS with a solution for every step in the publication process with well-designed structures, reusable assets, and customizable workflows.
TYPO3 offers structured content elements, unified brand assets, and built-in approval flows. Create drafts, share reusable templates, get approval from legal, and schedule when content goes online (and off).
TYPO3’s editing and publishing tools are customizable, so you can create repeatable processes to fit your team’s optimal workflow. Keep your content compliant and uniform across your web project.
Clear and customizable publishing workflows
Ensuring that content is compliant and ready for the public can be an arduous process. Teams need the ability to stage, preview, approve, and finalize content in a secure and private environment before hitting “publish.” TYPO3’s publishing workflow comes equipped with powerful features like automatic publishing, previews, link-sharing, scheduling, and defined user roles and permission flows—so you can remain compliant and get the approvals you need before your content goes live. With Workspaces, you can even build a custom workflow. TYPO3 lets you build a publishing workflow that fits your organization’s specific requirements.
Schedule when content goes online and offline
Scheduling content ahead of time can be complicated and time-consuming. Your organization might need to plan for special events around the holidays or sales campaigns in the summer, with multiple pieces of content that need to go up or down at different points in a day. With TYPO3 you can select the exact time and date you want to publish content or take it offline. You can also publish multiple pieces of content at once, or schedule individual content elements within a page. Optimize your publishing workflow by using TYPO3’s scheduling capabilities.
Facilitate fast content creation
Large volumes of content can create a lot of work for the editors at enterprises or content-rich organizations. That’s why TYPO3’s backend tools, workflows, and structures are built for content editors. Use structured content models, clear publishing workflows, bulk editing tools, and intuitive layout tools to manage the tasks at hand without IT’s help. TYPO3 helps your content creators work efficiently and effectively.
User Access Management helps users embody their roles
It’s difficult to maintain consistent governance—access, approvals, and quality assurance—across various content, sites, and assets. TYPO3 is natively equipped with consistent governance across all content within the platform. Fine-grained permissions enable editor productivity through an optimal and customized workflow. TYPO3 supports and melds with your company’s processes.
Reuse layouts, templates, and assets
Global brands need consistent design and reusable layouts. At the same time, they must retain customizability per product, brand, country, region, and language. In TYPO3, you can build reusable templates and content elements for shared design while adapting individual components to different contexts. TYPO3 ensures a consistent, unified design while providing individual marketers with the flexibility to work on local or differentiated brands.
Put editors in charge of asset management
Editors often fall into the trap of creating duplicate images or media while editing or forgetting to update new images on a website. Those responsible for editing images and branding need to be able to deploy changes system-wide. TYPO3 offers centralized file management, which provides the right asset for editors that need to edit, crop, or update assets shared across a single or multiple sites. Manage your shared media assets from a central location, and make sure the right people can edit and override assets system-wide.
Global translations done locally
It can be difficult for global organizations to divide localization work between decentralized editors and a centralized marketing department. TYPO3’s localizable editing UI and granular permissions help local editors create content, translate languages, and manage sites in their own language. Easily implement translation workflows and third-party translation services in your local markets, while maintaining a centralized portal for assets. TYPO3 helps organizations maintain a global reputation by enabling local editors.
Address global users in their native tongue
Addressing a diverse, international audience can pose a translation challenge to organizations delivering content across multiple regions. TYPO3’s fine-tuned multilingual features allow your content editors to set default and fallback languages and set up an efficient translation workflow for each local language.Your visitors can trust they’ll see regional, localized content on your website because TYPO3 is fine-tuned for multilingual organizations.
Simplify complex content
Explaining a complex piece of software or physical product can be very involved, especially when your customers have limited time. TYPO3 provides all kinds of tools to make digital explainers accessible to a broad audience. Options like FAQs, a wide media format range, and interactive elements can all support your customer education needs. TYPO3 places the right digital tools at your disposal, so you can make a great first impression with new customers.
Minimize the time between ‘create’ and ‘publish’
Content editors shouldn’t have to worry about layout or structure when drafting initial content. In TYPO3, content and layout are decoupled, making it easier for content editors to create, preview, and reuse content. TYPO3 enables editors to create content without waiting for layout or design, lessening the time from ‘create’ to ‘publish.’
Create and manage flexible Content Structures
Content editors want the ability to create and reused structured content. They need to be sure necessary information is displayed, across one or multiple channels. In TYPO3, you have access to a wide range of default Content Elements, but when they don’t fit your needs, you can create structured schemes for content that follow a uniform format. Gain flexibility and control by creating your own custom, structured content in TYPO3.
Marion in 't Zandt - Marketing & Communication - Veiling Rhein-Maas
TYPO3 helps us to edit and manage the content of our website easily and quickly from anywhere and at anytime. Furthermore it allows us to design our website to our wants and needs and to create, send and analyze our email-newsletters in a very efficient way.
Mirelle Vink - Online Project Manager - DMG
By using TYPO3, our marketing department is very flexible in publishing promotions and important content. This is very important for a commercial organization like DMG.
Ryan Owens - Executive Director - Monadnock Conservancy
We couldn’t be happier with our new website, and we love the user-friendly yet powerful TYPO3 content management system.