TYPO3 Delivers an Unmatched Customer Experience for a Regional Telecommunications Provider

DOKOM21, a regional telecommunications provider based in Dortmund, sought a modern, comprehensive website to effectively showcase its diverse digital services. To achieve this, they partnered with a local agency capable of understanding their requirements and delivering a high-performing, functional solution.

In 2021, unternehmen online GmbH & Co. KG (UO) was selected as the trusted partner to realize this vision. Recognized for their proven expertise in delivering complex digital solutions, UO brought an experienced team and strategic insights to the project. 

For this project, UO selected TYPO3 CMS as the foundation, recognizing its strengths and capabilities in supporting complex, feature-rich websites. TYPO3’s architecture boasts a design to accommodate a wide range of functions enabling flexible, custom adaptive solutions, tailored to customer needs. As an open-source platform, it guarantees long-term security and scalability ensuring a future-proof solution for DOKOM21. 

TYPO3 is a highly customizable solution built for scale which enables the development of custom functions and extensions across industries and use cases. In this instance, DOKOM21 needed a solution which would simplify the dissemination of information and product offerings for customers. This included booking services directly, checking availability for appointments or exploring current product offerings and services. 

The new DOKOM21 website, developed by UO, is designed to optimize service delivery and enhance the user experience. Built on TYPO3’s flexible content structures, it presents product and tariff information in a clear, dynamic, and user-friendly way. The site emphasizes usability, automation, and customer engagement to support DOKOM21’s wide range of digital services.

Key features in this website include a secure digital ordering process, a callback request service for customers and an integrated availability check. Customers can quickly check their availability by entering their address or accessing the interactive coverage map. These features were implemented with the customer experience and journey as the top priority. Content modules for the website include a blog and news section, including a semi-automated newsletter system which eliminates any redundant content management. 

The site is designed to encourage user participation including a digital registration form for DOKOM21’s Bundesliga betting game. Additionally, registration for the annual Christmas event can be accessed via QR code. A dedicated ordering system for sales partners was developed to support customer consultations and further services booking directly through the site. This feature further enhances the sales workflows both internally and externally. 

The website contains numerous unique features that have been customized to meet the needs of DOKOM21. The digital bandwidth advisor is a tool designed to help customers determine the appropriate internet bandwidth dependent on their address and current usage. TYPO3 CMS allows for a seamless integration into the site, ensuring users can quickly access this feature and find a match that suits their needs best. 

Another standout feature on the website is a dedicated section for business customers which provides curated information for this audience. Business customers can learn about the solutions implemented by DOKOM21 via easily accessible practical reports. Relevant digital events are also available for registration. Live sessions are offered in this section of the website where business customers can learn more about tailored solutions in a live session.

UO successfully launched the new DOKOM21 website and continues to provide services such as regular updates and migration to newer TYPO3 versions, ensuring the website's optimization, high performance and security. By utilizing TYPO3 CMS, UO has ensured DOKOM21 is equipped with a scalable, future-proof website. As a regional telecommunications provider, providing accurate information and accessibility to users for help or assistance adds real value to their customer base. 

TYPO3 excels in delivering digital solutions for complex projects. Built for scale, TYPO3 is customizable and adaptable for any project size. 

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