Esche Schümann Commichau (ESCHE) is one of Germany’s leading multidisciplinary law firms, headquartered in Hamburg. With more than 200 years of history, the firm provides legal, tax advisory, and auditing services to companies, international SMEs, entrepreneurs, and private clients. The firm combines deep industry expertise with an interdisciplinary consulting approach and is supported by more than 100 legal, tax, and auditing professionals.

ESCHE was experiencing a disconnect between its premium market positioning and its outdated digital presence. The platform offered limited search visibility and made expert discovery difficult. ESCHE desired a website transformation moving away from a traditional, static platform to a scalable, digital business marketing asset.

To achieve these goals, ESCHE sought out a partner that was capable of translating their multidisciplinary DNA into a tangible digital strategy. SUNZINET GmbH stood out due to their consultative approach. They were chosen due to their strategy to really understand the firm’s internal workflows and business goals versus a simple UI refresh. SUNZINET’s senior level guidance and expertise was strongly desired, as they have deep experience in structuring complex, expert-led business for the web, while ensuring growth and scalability for the future.

The primary goal was to redesign and relaunch the website to improve discoverability, modernize the user experience, strengthen the brand perception, and support long-term digital growth and lead generation.

TYPO3 was selected as the CMS for its enterprise-level capabilities and flexible, scalable architecture, providing the foundation needed to support a large, multidisciplinary organization. Its strong SEO framework was also a key consideration, helping to improve search visibility and support one of the project’s primary objectives: increasing the organization’s digital reach.

The SUNZINET team began their work on the ESCHE relaunch in November 2024. To kick-off the project, the SUNZINET team hosted a series of workshops and feedback sessions to ensure stakeholder alignment. Design and development started in the beginning of 2025 and continued through the summer. After testing rounds and all QA points were reported as implemented, the website went live in September 2025.

SUNZINET delivered a strategic website relaunch including UX/UI redesign, TYPO3 implementation, technical SEO optimization, information architecture improvements, expert discoverability enhancements, navigation optimization, and mobile experience improvements.

The newly relaunched ESCHE platform better reflects its premium market positioning with a refreshed digital experience that is more discoverable, functional, and engaging. Built on TYPO3, the platform provides a flexible, scalable foundation for ESCHE’s continued growth.